An honours graduate of both McMaster University's Communications program and Humber College's PR postgraduate one, I currently work as an Account Manager at MSLGROUP.
I discovered my passion for public relations while volunteering on an outreach committee for a non-profit. I coordinated a weekend retreat for 20+ teenagers, spoke at four information sessions, emceed a promotional concert and organized an overnight cookie-baking marathon for 50+ participants. (The resulting 3,000+ cookies were donated to a soup kitchen.)
Through this experience, I saw firsthand the positive effect good PR can have on an organization. It inspired me to pursue a career in this field and aim to create a similar effect for every client and project I work on.
My next goal is to backpack Southeast Asia
I've been involved with the aforementioned non-profit organization for more than 14 years
See my dog, Tess, above
I'm experienced in media relations, influencer marketing and program management. I'm also skilled at writing, editing, research, presenting and organization.
I excel at accommodating time and budget constraints, adapting to new situations and solving problems.
I've received training in leadership, teamwork, research ethics and making accessible media.
My technical skills include Microsoft Office, Google Drive & Trends, Cision, MRP, Crimson Hexagon, Meltwater and Klear.