I plan, lead and execute multi-channel public relations programs from launch to successful conclusion across both corporate and consumer mandates spanning a variety of industries. I have represented global brands including Pantene, Secret Deodorant, Netflix and Molson Coors. Skilled at communications and media relations, I've achieved coverage in top-tier outlets such as the Globe and Mail, CBC News, Canadian Living and Narcity. I excel in leading teams towards a common goal, motivating individuals to work together to exceed targets.